RECEIVE THE 90 DAY ELITE TEAM BUILDER BLUEPRINT!
9 Steps to Attract, Hire, and Retain the Best Talent with Proven Strategies That Drive Success!
Stop settling for mediocre and average talent. Let Tom share his proven strategies that TOP dealerships use to attract, hire, and retain the BEST in the business. Let's maximize performance, reduce turnover, boost profits and crush 2025 with the right TEAM!
Stop settling for mediocre and average talent. Let Tom share his proven strategies that TOP dealerships use to attract, hire, and retain the BEST in the business. Let's maximize performance, reduce turnover, boost profits and crush 2025 with the right TEAM!
150+
Leaders Trained
100+
Teams Coached
20+
Years of Experience
Learn the Key Strategies
for Dealership Success
Learn the Key Strategies for Dealership Success
How to find and attract top candidates aligned with
your values.
Streamline your recruitment and hiring processes.
Build a world-class onboarding experience.
Retain your best team members with proven
strategies.
Retain your best team members with proven strategies.
Are You Facing These Challenges?
Identify the roadblocks holding your dealership back and
discover solutions to overcome them.
Identify the roadblocks holding your dealership back and discover solutions
to overcome them.
Struggling to find the right people for your
team.
Struggling to find the right people for your team.
High turnover rates draining time and
resources.
High turnover rates draining
time and resources.
A disengaged team lacking motivation and
direction.
A disengaged team lacking motivation and direction.
Difficulty building a team aligned with your
dealership’s values.
Difficulty building a team aligned with your dealership’s values.
Ineffective onboarding leaving new hires
unprepared.
Ineffective onboarding leaving new hires unprepared.
Losing top talent to competitors.
Losing top talent to competitors.
If you said 'YES!' to any of the challenges above, it's time to take
action and transform your dealership!
If you said 'YES!' to any of the challenges above, it's time to take action and transform your dealership!
Why Building the Right Team is
Your Greatest Advantage
Why Building the Right Team is Your Greatest Advantage
Drive Sales
By hiring the right people and
fostering their growth, you can
increase sales, improve efficiency,
and create a positive impact on
your bottom line.
Enhance Customer Experience
When your team is engaged and
aligned with your dealership’s values,
they deliver exceptional service that
builds trust and loyalty with every
interaction.
Build Loyalty
A strong team culture not only
keeps your best employees
committed but also attracts like-
minded professionals who want to
be part of something bigger.
Here’s What You Can Achieve with the Right Team
Increase Sales Efficiency: A skilled team delivers
consistent results and drives growth.
Increase Sales Efficiency: A skilled team delivers consistent results and drives growth.
Boost Employee Retention: Reduce turnover and
build a loyal workforce that grows with you.
Boost Employee Retention: Reduce turnover and build a loyal workforce that grows with you.
Enhance Customer Satisfaction: Happy employees create memorable experiences for customers.
Enhance Customer Satisfaction: Happy employees create memorable
experiences for customers.
Streamline Hiring Processes: Save time by
attracting and onboarding the right candidates.
Streamline Hiring Processes: Save time
by attracting and onboarding the right candidates.
Create a Positive Culture: Build a workplace
where people thrive and want to stay.
Increase Sales Efficiency: A skilled
team delivers consistent results and
drives growth.
Boost Employee Retention: Reduce turnover and build a loyal workforce that grows with you.
Enhance Customer Satisfaction: Happy employees create memorable
experiences for customers.
Streamline Hiring Processes: Save time
by attracting and onboarding the right candidates.
Create a Positive Culture: Build a
workplace where people thrive
and want to stay.
Meet Tom Lim
With over 20 years of leadership in the automotive
industry, Tom Lim has built a reputation as a trusted
coach and mentor, transforming dealerships
through his ethical, people-first approach.
With over 20 years of leadership in the automotive industry, Tom Lim has built a reputation as a trusted coach and mentor, transforming dealerships through his ethical, people-first approach.
His proven track record includes inspiring teams to
deliver exceptional customer experiences, helping
over 20 leaders rise to top roles in dealerships, and
creating customized solutions to boost retention,
loyalty, and profits.
His proven track record includes inspiring teams to deliver exceptional customer experiences, helping over 20 leaders rise to top roles in dealerships, and creating customized solutions to boost retention, loyalty, and profits.
Driven by a passion for turning challenges into
opportunities, Tom empowers dealerships to attract
top talent, build loyal teams, and achieve sustainable
success.
Driven by a passion for turning challenges into opportunities, Tom empowers dealerships to attract top talent, build loyal teams, and achieve sustainable success.
His unique blend of experience, integrity, and heart-
led coaching makes him the go-to mentor for those
ready to elevate their business and create lasting
impact.
His unique blend of experience, integrity, and heart-led coaching makes him the go-to mentor for those ready to elevate their business and create lasting impact.
Tom’s Proven 3-Phase Program to
Build a Winning Team
Tom’s Proven 3-Phase Program to Build a Winning Team
Attract, Onboard, and Retain Top Talent to Drive
Dealership Success
Attract, Onboard, and Retain Top Talent to Drive Dealership Success
Attract the Right Talent
Success starts with finding the right people. This phase helps you
identify candidates aligned with your dealership’s vision and
values. Through a strong employer brand and creative recruitment
strategies, you’ll attract top talent that fits your team perfectly.
Success starts with finding the right people. This phase helps you identify candidates aligned with your dealership’s vision and values. Through a strong employer brand and creative recruitment strategies, you’ll attract top talent that fits your team perfectly.
Onboard Effectively
First impressions are everything. Create a seamless onboarding
process that welcomes new hires, equips them with the tools they
need, and integrates them into your team. This phase ensures every team member feels valued and ready to succeed from day one.
First impressions are everything. Create a seamless onboarding process that welcomes new hires, equips them with the tools they need, and integrates them into your team. This phase ensures every team member feels valued and ready to succeed from day one.
Retain for Long-Term Success
Build loyalty that lasts. With proven retention strategies, you’ll
keep your best employees motivated, engaged, and committed.
Foster a positive culture, provide growth opportunities, and
recognize achievements to turn your team into a long-term asset.
Build loyalty that lasts. With proven retention strategies, you’ll keep your best employees motivated, engaged, and committed. Foster a positive culture, provide growth opportunities, and recognize achievements to turn your team into a long-term asset.
What Our Clients Say About
Working With Tom
What Our Clients Say About Working With Tom
Shamil Becharbhai - Regional Director
of Fixed Operations
"Tom did sales training for our Service team and it
was amazing! He knows the fixed ops side of the
business and has helped us tremendously! He is
a very strong coach, leader and mentor."
"Tom did sales training for our Service team and it was amazing! He knows the fixed ops side of the business and has helped us tremendously! He is a very strong coach, leader and mentor."
Dan Chamberlain - Director of
Operations
"Tom has a playbook and the cheat codes available
to him. He has the ability to find the right people and
cast them in the right roles based on their individual
strengths. He meets you where you are and brings
you to his level, it is actually amazing to see"
"Tom has a playbook and the cheat codes available to him. He has the ability to find the right people and cast them in the right roles based on their individual strengths. He meets you where you are and brings you to his level, it is actually amazing to see"
Alex Digenis - Retired Dealer Principle
"Tom did the heavy lifting. He built the team, built the
culture, implemented processes that made us perennial
world beaters and always delivered results!"
"Tom did the heavy lifting. He built the team, built the culture, implemented processes that made us perennial world beaters and always delivered results!"
Brandon Houtby - Finance Manager
"Tom is a remarkable leader and trainer. He has the
ability to teach you as an individual but also make you
feel a part of something way bigger. Few people
possess his abilities and he does it so naturally."
"Tom is a remarkable leader and trainer. He has the ability to teach you as an individual but also make you feel a part of something way bigger. Few people possess his abilities and he does it so naturally."
Daniel Brown - Sales Manager
"Tom created a culture that was fun where everyone loved coming to work. Customers would comment on how
great the 'vibe' was at our store. He helped me grow as
an individual and as a leader and it has had a lasting
impact on my life. He is unbelievable at what he does"
"Tom created a culture that was fun where everyone loved coming to work. Customers would comment on how great the 'vibe' was at our store. He helped me grow as an individual and as a leader and it has had a lasting impact on my life. He is unbelievable at what he does"
Omar Ahmed - Sales Professional
"Tom was persistent and patient with me. He saw
something in me when no one else did. I am the top
salesperson at my dealership now and I have Tom to
thank for that! He has taught me so much and his
training is by far the best I have ever received!"
"Tom was persistent and patient with me. He saw something in me when no one else did. I am the top salesperson at my dealership now and I have Tom to thank for that! He has taught me so much and his training is by far the best I have ever received!"
Joe Ferguson - Finance Manager/Sales Manager
"The training Tom gave me, and the way in which he did it made it really stick! His ability to fill my brain with amazing
information/knowledge has been invaluable. I am a better salesperson, a better father and a better husband because of the things Tom has taught me".
"The training Tom gave me, and the way in which he did it
made it really stick! His ability to fill my brain with amazing
information/knowledge has been invaluable. I am a better
salesperson, a better father and a better husband because of
the things Tom has taught me".
Frequently Asked Questions
How does Tom’s coaching program work?
Tom’s program is designed around a proven 3-phase framework. It starts by attracting top talent, followed by onboarding them effectively, and concludes with strategies to retain your best employees for long-term success.
Is this program suitable for all dealerships?
Yes! Whether you’re a small dealership or a larger operation, Tom tailors his coaching to your unique needs, focusing on results that align with your goals.
How soon can we see results?
While timelines depend on your dealership’s specific challenges, many clients notice improvements in team morale, recruitment, and retention within the first few months.
Do I need to commit to all three phases of the program?
No, you can choose the phases that are most relevant to your dealership’s needs. However, the best results come from implementing all three phases.
How do I get started?
It’s simple! Click the button below to schedule a free consultation with Tom and discuss how he can help your dealership thrive.
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